Marketing Research Methods and Environment A 1. Explain Marketing Research Process -The marketing research is a process that finds data to see what people will spend their money on, or fix errors that make people not want to spend their money on you. -You must find a problem, find your goals to accomplish after you get data, pick where you will get your data, make a sample, make a budget and when it will be done, find and analyse data. 2. List 3 secondary data sources for both internal and external -You can receive data from your companies’ sale reports, reports from the customers, and MIS reports. - You can receive your information externally from the competitors’ info, government publications, and directories. 3. List 3 Primary Field Data - You can collect your own data by going and getting it from people. - You can create surveys, conduct interviews, and create focus groups.